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Politics & Government

City Officials Discuss Objectives To Meet Future Plans

Officials aim to better provide services, increased access to information and secure financial solvency.

City officials discussed recently the implementation of four goals outlined in a Strategic Plan said to better help the city achieve its ideas.

Glendora officials developed a three-year strategic plan in 2010 outlining goals and objectives that would allow the city to move towards meeting those goals. The objectives were tailored to be accomplished within a six-month period, city officials said.

On April 10, city officials held a Strategic Plan Retreat to review objectives developed last year and also created a vision statement for the organization:


“By 2018, Glendora will be a cohesive community with a high quality of life for current and future generations.”


Four goals were established at the April 10 meeting: to maintain strong internal and external communication, maintain financial health, provide effective and efficient municipal services and enhance economic development.

City Manager Chris Jeffers and Police Chief Rob Castro will train each city department head to utilize social media platforms as a means to "make more information available for our community to access 24/7," Jeffers said.

The city would also consider implementing apps for mobile devices and enhancing Glendora's Facebook page. The city would develop a social media policy guide, Jeffers said.

The second goal, maintaining financial health, will involve developing a funding plan for and addressing water system vulnerabilities; an investment policy; funding resources to comply with the Clean Water Act and advocating to local representatives, officials said.

Mayor Joe Santoro expressed concern over what he considers threats to the city's financial health, the impact of redevelopment, the impact of the Clean Water Act and realignment.

"During the mid-year and the budget we do a five-year forecast. We try to ascertain those types of issues," Jeffers said. "When redevelopment was dissolved, we ... already started taking steps to absorb those impacts responsibly."

The city would also like to provide more efficient municipal services; a five-year vision for public works and the library; allow for the complete online registration of reserving city facilities and water bill payments and a Cal Emergency Management Agency-approved training course for all directors, officials said.

To enhance economic development, officials would review a year-end report which includes recommendations developed in response to input provided by business owners; a tax-sharing agreement between Glendora and Los Angeles County regarding the Monrovia Nursery annexation; a long-range property management plan for former redevelopment agency properties and a means to market the community and development opportunities, officials said.

The city will discuss the success of these goals October 15.

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